In Inc. Magazine
By Tim Chaves, founder and CEO of ZipBooks.
As founder of an accounting software startup, I’ve raised over $2 million in venture capital funding to get my company off the ground. And that’s not unique: If you’re selling goods, you need inventory; if you’re selling software, you have to build it. But doing that costs money — there’s usually some period of losses long before you begin to see profits. Someone has to be willing to take those losses, but who would be willing to throw money at a project that’s intentionally losing money?
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