To survive, grow, and remain profitable, your company must develop effective Growth Models (strategies and action plans) at specific points in time incorporating each of the issues listed below,
- resource acquisition
- resource allocation
- work flow
- human relations
- technical mastery
- market strategy, and the Internet
- Social Media
- public relations
- Financial / Cash-flow Management
Regardless of your company’s stage of development (infancy or maturity) or its market niche you must incorporate the above issues in to your operating plans and culture. And remember that the performance of the company is a multiplicative result of the above functions not an arithmetic sum!
For detail discussion of the above see the referenced book and the prior four articles published herein under the title: Dynamic Management of Growing Firms.
“Dynamic Management of Growing Firms – A Strategic Approach” by Lorraine (Hendrickson) Uhlaner and John Psarouthakis; Univ. of Mich. Press, 1998.